February 3, 2008

Today in Bad Branding

I just couldn’t pass on this little gem especially because everyone in the article seems to have no idea what the connotations of the name “Lolita” are. Admittedly I didn’t read it till recently, but you still have to have an idea about the word right? Am I right here?

All in all: Funny.

December 7, 2007

I Don’t Get It

An interesting commercial involving Yi from the Bucks. I think I need a translation on all this. As far as I can tell there’s some crazy inappropriate love triangle going on.

November 20, 2007

Sexist Beer Ads

WOOOOOOOOOOOOOOOOOOOOOOOOOOOO!!!!!!

October 24, 2007

We’re Off to See the Wizard, the Wonderful Wizard Called Jason Taylor

Some of you may be aware that the New York Giants and the Miami Dolphins are playing their American football game in Wimbley Stadium in London this Sunday. In preparation for the event, some guys have built a 26 foot tall animitronic Jason Taylor that will go around various parts of London. When I saw this massive robot, I fully expected steam to spread out from behind it, its eyes to start glowing, and it to begin asking who dares disturb the great and powerful JT. No? Not you, too?

Anyway, interesting advertising ploy if completely and utterly terrifying. Would this really make you want to watch a football game? Much less an American football game? This would be the equivalent of putting a giant Wayne Rooney in Times Square when Man U came to play at Giants Stadium. DO NOT WANT!

October 15, 2007

By This Time, You May Have Heard of FrankTV

So, if you’ve been watching any of the MLB playoffs on TBS or if you’ve even once glanced at the channel and caught a commercial break, it is highly likely that you’ve seen one of the many advertisements for Frank TV( he does impersonations, YAY!). We can argue day and night about the legitimacy of this show. First of all, Frank Caliendo or whatever his name is is a decently funny guy. I’ve heard his impressions of Madden before and they’re dead on. Only problem is I heard them like 8 years ago. The guy’s been doing the same shtick for probably longer than that. That’s cool and fine by me I suppose, but this has the potential to have a shorter run than Magic Johnson’s late night show. I’m unsure exactly what he’s gonna do (he’s apparently changing the face of late night), but the ads are really just terrible (especially since they’ve been shoved down my throat so much - don’t get that).

What these promos made me think of though was when Bush is singing the lyrics to Take Me Out to the Ballgame. See I thought, what better way to sum up his time in office than by a little modification of the lyrics to make the line “Buy me some peanuts and let’s go to Iraq. I don’t care if we never come back.” Just a thought. One from the weekend in fact.
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October 8, 2007

When it Sucks Not to be on the Real World

See, normally, I wouldn’t say anything like that, but that problem is that I had a really great thought from the weekend, and I completely forgot it.  Terrible, no?  See, if I was on Real World I could have just blurted it out and watched the tape later and remembered it.  Or, I could just write these things down.  Yeah, I think I’ll just go with that.

Anyway, a not as interesting or perhaps profound thought I had from the weekend was about this new borough specific advertising I’ve been seeing around.  Virgin has been running these ads about neighborhoods basically.  It’s like “Stay you, Queens” or “You’re cool, Manhattan.”  Admittedly, I haven’t taken the time to really sit and read them, but I’m sure they’re somewhat witty or whatever.  Point being, they’re well placed.  And then there’s the Chuck Taylor “Get Chucked” ads which have a lady looking out a window with a “God Save Queens” jacket on.  Borough specific, right?  Only I’ve only seen the ads in Manhattan.  Sooooooo….yeah, kind of wasted.  Interesting though, how companies are getting more and more specific and personal with their advertisements.  It’s not just national or regional or even city specific campaigns, they’re getting down to boroughs and neighborhoods.

October 3, 2007

Do You Ever Have Those Mornings

Where things just seem to be different than they actually are? I don’t know if it was that I had a restless sleep or what, but I was just reading shit all wrong this morning. On the back of a vitamin jar, I read “Sentimental Facts” in the stead of “Supplemental” and read “Better Branches” on a Chase ad as “Better Britches.” Yeah, doesn’t make sense, but made me smile a little on the way to work.

Maybe it was just the chairs.

September 27, 2007

Today in Times Square

First, New York City has apparently sped up. I reported a bit ago that New York City was moving one minute faster than the rest of the world. Well, I am now happy to report that according to the same clock, New York is moving two minutes faster than the rest of the world. Go New York!

Secondly, I saw what looked to be a giant fountain of fruit punch in the middle of Times Square. I kid you not. It was tall, squarely phallic and was squirting red liquid out its top, allowing it to flow down its sides. I thought it was a giant Hi-C ad, but as I got closer I saw that it was sectioned off with yellow police tape that said “Dexter” on it. Dexter, for those of you who don’t know, is a Showtime series about a serial killer. This is most definitely the definition of temporary, urban advertising. I can almost guarantee that thing will be gone by tomorrow. Gotta love Times Square.

Also, I told you before about Marc Ecko’s site for the 756 ball. Well, that’s all been decided. It’ll be branded and sent to the Hall. None of us will ever know what it will be like to have a small baseball orbiting our planet. Woe is me.

September 18, 2007

Political Advertising

I think I’ve mentioned here before something about Manhattan Mini-Storage’s cultural and political advertising campaign. Slogans like “Your closet’s so shallow it makes Paris look deep” or “Your closet’s scarier than Bush’s Agenda” and other similar commentaries.

Well, it seems that people weren’t such a fan (I’ve seen some with Bush’s and Scarier blacked out by permanent marker) and I suppose they wrote in, because now there’s a link on their site that allows you to vote on whether you want “Edgy Ads” or “Just the Facts.” I urge you to go over there and vote for edgy ads which already has 79% of the vote. If people truly want cultural commentary taken out of their advertising, well, then we wouldn’t have much of an advertising industry at all. Advertising is entirely a cultural commentary. It tells you what to wear, what to watch, what to eat, Manhattan Mini-Store just makes it more obvious. Go them. (more…)

September 10, 2007

A Trip Through Manhattan

I have always posited (Is that even a word?  Am I using it correctly?) that New York City always reflects your own mood.  If you’re happy, everything is cheery and bright and trains come quickly and there’s hot girls to look at and all that.  If it’s a bad day, there’s clouds, dozens of police cars staring at you, and a middle finger at every cross walk put there by some creative soul who placed duct tape over three of the fingers of the don’t walk sign (okay, for some that’s actually the cure for depression).  This city (and maybe cities around the world) has the ability to completely and utterly reflect your present emotional state.  I swear it’s flawless. (more…)